INTERACTIVE & TRUSTED

Direct Mail

Sandy Alexander provides the ultimate direct mail experience advertising service at the most affordable price. Leverage the most trusted medium and outbound marketing strategy to grab the attention of your target audience the moment they open the mailbox. Utilize customized interactive multi-dimensional formats that increase open rates while leveraging personalization to drive record breaking conversion that maximizes your sales and ROI.

INTERACTIVE & TRUSTED

Direct Mail

Specialization including...

Most Impactful & Trusted Marketing Channel

79% of consumers act on direct mail campaigns immediately versus 45% on e-mail
40% of consumers try a new business after receiving a direct mail piece
Direct Mail is 28% more effective than e-mail
70% of consumers believe DM is more personable than e-mail
DM is the most trustworthy (56%), authoritative (55%) and memorable (51%) media channel

Interactive

Can be combined with other mediums to make the direct mail experience more interactive – Augmented Reality, Purls (personalized URLs), QR codes
1-to-1 direct mail marketing has driven record breaking response rates for a multitude of campaigns
3-d pop-up direct mail pieces breakthrough the clutter and significantly enhance brand awareness and trial
Combined DM with IMB (Intelligent Bar Code)has a synergistic result on sales

Gateway to Multi-channel Marketing

Direct Mail is the most effective “Trigger” for launching of multi-channel automated marketing campaigns
The combination of direct mail & digital drives significant increases in conversion rates & sales
Even a majority (58%) of on-line shoppers browse printed catalogs for purchasing ideas

Sandy Alexander Direct Mail

Ability to create unique, effective, and flexible formats including patented cutting edge pieces
Color Management & color scientist that go beyond G& certification
From Fully versioned to fully variable 1:1 messaging solutions unparalleled in the industry
Digital 1-to-1 printing as well as in-line finishing & ink-jetting
Data-driven technology to filed any size campaign with customized pieces & best destination entry logistics
Automated Marketing with triggered multi-channel coordination

Products/Manufacturing Capabilities including Patented Formats

Direct Mailers > One Step Mailer
Spine Glue Books > Custom Formats
Tip on Cards > Pop-ups
Stickers > Die-cuts
Scratch Offs > Fragrance Strips
Patented Moving Steps
Color Inkjet Personalization

CASE STUDIES

Download 1-to-1 mailer drives record-breaking response rates

Download 1-to-1 marketing enhances loyalty program on a worldwide basis

DIRECT MAIL

Open the Direct Mail brochure to find out more about Sandy Alexander’s direct mail capabilities for clients across the US including products & manufacturing capabilities, mail & data services and logistics strategies.

Download the Direct Mail Brochure to view our extensive list of services.